Tyler Balliet is the Founder and President of Second Glass. Tyler created Second Glass in 2006 as a print publication that hosted small, educational wine tasting events around Boston. The company quickly grew and in 2009 he created Wine Riot, a large-scale, educational wine tasting event focused on marketing wine to the Millennial audience.
Zeroing in on digital and social marketing, Tyler designed and launched a mobile app for the events so attendees could remember every wine they try. Since then, Second Glass has sold over 50,000 tickets to 35 major events in seven US cities and the mobile app has collected over 250,000 mobile app reviews. Tyler was named Inc Magazine 30 Under 30 in 2010, Wine Enthusiast 40 Under 40 in 2013, and nominated for the ‘Rising Star’ Wine Star award by Wine Enthusiast.